Unique
‘system on chip’ service provides product
cost reductions of up to 60%
• step-change gains for automotive, control,
instrumentation, healthcare, appliances,
etc.
• turnkey service caters for companies outside
the ‘electronics elite’
• increased intelligence & automation for
minimum cost
Cambridge Consultants
Ltd (CCL) announces a novel service that allows enterprises
without specialist electronics skills to exploit the
benefits of ‘system on chip’ (SoC) technology.
The application areas expected to derive greatest benefit
are industrial control and instrumentation, automotive,
healthcare devices and equipment, and consumer appliances,
all areas where electronics is usually an aid to a product's
core function.
The unique service delivers step changes in cost and
performance and enables the creation of new product
categories through a total product approach to the specification
and design of integrated electronics. For manufacturers
moving products such as gas meters and electrical switchgear
from electromechanical systems to solid-state devices,
for example, these improvements can often mean saving
as much as 60% of the manufacturing cost.
The cost, and performance gains that single-chip solutions
provide can often stimulate a very substantial advance
in product performance. CCL’s experienced, multi-disciplinary
team takes an impartial view of the latest technologies
to help companies explore the art-of-the-possible, and
establish how SoC technology’s cost and performance
advantages can benefit their products. This approach
delivers gains beyond product functionality and simpler
bill of materials, in areas from manufacturing strategy
to in-the-field issues such as maintenance and upgrades,
for example.
Once the business case is established, CCL employs tried-and-tested
specification and design processes, along with its unique
intellectual property for emulation and test, to ensure
right-first-time design, and maximum yield from the
silicon wafer. This approach means SoC technology can
sometimes be justified for production volumes as low
as 20,000 units/year.
"SoC developments can easily strip 30% from manufacturing
costs, and at the same time make products smaller, lighter
and more reliable," says Ian Halliday-Pegg of CCL.
"But many companies lack the skills to specify
the effective use of SoC technology."
"Our approach is to field engineers with extensive
experience in designing product architectures, to work
on the overall product specification and increase the
scope for cost reduction. This way, we are able to drive
cost out of the electronics, analogue devices such as
sensors, and production and test procedures, and optimise
a design for use in future products or elsewhere within
a product family."
As an example of the benefits, a 'mixed-signal' (analogue
and digital) SoC might reduce the electronic control
system inside a product from a PCB to one low-cost chip,
while simultaneously adding new capabilities such as
wireless communications. Further gains are possible,
such as a reduction of component costs, by exploiting
digital signal processing techniques to compensate for
lower cost sensors. Shifting the conventional boundaries
of the role of electronics in this way is one of the
many value-added possibilities that SoC technology can
deliver.
CCL has extensive experience of SoC and ASIC (application-specific
integrated circuit) development, for electronic OEMs
such as mobile phone manufacturers, and non-electronic
OEMs such as healthcare and industrial manufacturers.
The company’s experience in this field led to
the spin-out of the leading Bluetooth chip maker, CSR.
"The insight that CCL can bring would be difficult
to match even if a company already has electronics experience,
as the possibilities that today’s chip and software
technologies offer for rethinking product and system
architectures are evolving so rapidly that only a highly-engaged
team of hardware and software professionals can provide
the best advice," adds Ian Halliday-Pegg.
In addition to design services, CCL has its own library
of interoperable digital and analogue intellectual property
(IP) - which has been field proven on design projects,
many involving multi-million production quantities.
This resource addresses the single most important criteria
that electronic OEMs have when selecting IP - following
a component's fundamental performance: the availability
of all the functions required from one supplier*.
More information:
www.cambridgeconsultants.com/asic_home.shtml
*In a recent Electronics Weekly survey on third party
IP, over a quarter of respondents rated the availability
of all the required IP blocks, pre-verified to run together,
as the most important criteria for choosing a supplier,
following the actual specification of the IP itself.
Published in Electronics Weekly [UK], 9th October 2002;
also available at: www.electronicsweekly.co.uk
|