User Experience (UX)

We design digital experiences that enable users to achieve their goals through well considered and usable software, whether that’s a standalone or integrated digital user interface.

We develop a variety of applications and system dashboards using data visualisation and analytical techniques, making complex information instantly accessible and actionable. 

Understanding user needs involves asking the right questions and then gathering and synthesising the results. This essential process underpins every UX project we undertake.

We employ various qualitative and quantitative approaches, including ethnography and contextual enquiries, unmoderated techniques such as diary studies and A/B tests, usability tests, heuristic evaluations and surveys. This results in user journeys, storyboards and personas that provide the context and foundations for designing and validating appropriate experiences.  

We generate design concepts and evolve them into digital products using wireframes, paper prototypes, high-fidelity mock-ups and visual assets. These activities consider information architecture, interaction design, graphical and conversational user interface design, animations and sound effects.

Depending on each client’s needs, we can work within existing brand guidelines or create brand-new guidelines. 

Our digital UX design and front-end development teams work together to ensure effective and efficient implementation.

Through rigorous quality assurance (QA) and usability tests, we consistently deliver outstanding user experiences. 

Our digital UX design capability has evolved to meet the needs of our clients and their customers, producing a host of methods and tools to suit the unique combination of client, market and user constraints.

Our experience spans risk mitigation within the highly regulated medical technology sector and fast market entry in the consumer industry through agile methodologies.

Using proven research methods and quick iterations, we develop and test ideas in the market quickly before larger investments are made. 

To ensure the whole user experience is carefully considered, our digital UX design experts work closely with our industrial designers, developers and human factors engineers. We support our clients at every stage, from concept generation, design and user testing through to hardware, software and app development.