Insights

Multi-modal R&D, encompasses everything from venture funding and academic collaboration, to open innovation. Is your company ready to meet the demands of today's rapidly changing markets? 

The world is in crisis. Simple, short-term survival is everyone’s top priority, whether that’s as a nation, a government, a business, a family or a lonely and forgotten self-isolating individual. But the overwhelming necessity to endure has always been the mother of invention. Where will the crisis lead us? 

It is becoming ever more challenging for brands to gain and retain loyalty in a competitive market. From the methods they use to communicate with their customers to the products they are offering, here we go into detail on 8 of the current key trends which are impacting the beauty industry...

One of the advantages of my role here at Cambridge Consultants is getting to swap thoughts and opinions with some of the brightest minds in the bioeconomy. Collaborating with members of the SynBioBeta network...

There’s nothing more personal than skin. Equally, there’s nothing currently more appealing to consumers than personalized products and services that truly reflect their own uniqueness. The question is, what’s stopping ...

Until recently, beauty and tech weren’t considered complementary. But now, technology is rapidly changing the relationship between consumers and brands and is driving a massive digital transformation in the beauty and... 

Let me take you back to early September. I’ve just spent several hours touring the Berlin Messe exhibition grounds, wowed by the innovations unveiled at IFA, rightly regarded as Europe’s biggest and buzziest tech show. But as I sit on the packed transit rattling its way back towards the Airport, I can’t help but feel frustrated. Why? Because many consumer brands are missing a trick.

How engaged is someone with a product they are using, what are they doing, how are they behaving, how are they interacting with the brand?

The consumer product space is dynamic, and there is a lot of potential for new value creation, what might we see at this week's IFA in Berlin?

Imagine if the price attached to every item offered for sale displayed two prices. One price is currency, the other a new currency of embedded CO2e.

Low and no alcohol beer has been around since the 1980s, but recently there’s been a revolution in the non-alcoholic drinks sector including beer

What stood out at the Beauty & Money Summit wan't necessarily the beauty brands themselves or any technology per se, but the stories behind these young companies and the personal passion that fuels their success.