
The latest thought leadership from our expert teams

Our sustainable materials database is enabling innovation in the drive to net zero
The ambition to reduce or eliminate single-use plastics from the world’s supply chains is of course as laudable as it is essential. I’m proud to be part of a team of colleagues dedicated to doing something about it – by creating a guide that is helping innovators switch to alternatives.
- Bioinnovation
- Innovation management
- Product realisation
- Sustainability

The new digital services contract: you control your data, we’ll deliver your experience
Time is running down on the tacit agreement that we will happily trade our personal data for digital services. In this article I examine the distributed ledger technologies which will power breakthrough smart digital platforms.
- Cloud/scalable systems
- Digital service innovation
- Product realisation
- User Experience (UX)

Making sense of personalization for your business
What are the best examples around personalization? Which brands are defining best practice and how do we continue to overcome the challenges that beset multinationals and start-ups alike?
- AI & Analytics
- Digital service innovation
- Product realisation
- Sensing

Beyond CES: shaping the business model for ‘product+’ consumer solutions
Walking the floor at CES, physically or virtually, can be overwhelming for anyone. The choice of solutions seems endless. If you're part of a consumer goods company, one that was born before the digital revolution, how do you navigate it?
- AI & Analytics
- Connectivity & IoT
- Digital service innovation
- Product realisation
- Strategic advice

Medical device sustainability takes centre stage at DDL2020
Sustainability emerged as a hot and emotive topic at this year’s Drug Delivery to the Lungs (DDL) conference, read Donal Taylor's thoughts on other key trends that emerged.
- Human factors
- Industrial design
- Physical sciences
- Product realisation

It’s time to start removing the barriers to sustainability in personal drug delivery devices
Matt Garwood challenges the medical device development status quo. If we embrace a bold, comprehensive response that begins at the concept stage and ends with the device user, it is possible to challenge conventional thinking and change for the better.
- Human factors
- Industrial design
- Physical sciences
- Product realisation

Middle East Energy Transition Dialogues
Nathan Wrench, Head of Sustainability Innovation at Cambridge Consultants will be discussing pressing topics, from climate finance and technology advancements, to the new era of mobility and the potential of hydrogen and much more.
- Digital service innovation
- Innovation management
- Product realisation

A roadmap is needed to drive improved inhaler sustainability
Metered-dose inhalers account for 3.5% of the UK National Health Service’s carbon footprint and are tagged as a carbon hotspot. But there is no reason that sustainability has to come at the cost of clinical benefit.
- Human factors
- Industrial design
- Physical sciences
- Product realisation

Hardware as a platform: the next great adventure in consumer personalisation
Consumers are about to leap into an exhilarating new territory of next-level customisation and personalisation.
- AI & Analytics
- Connectivity & IoT
- Digital service innovation
- Product realisation
- Sensing

Personalization begins with understanding the consumer as an individual
If you’ve read my more recent blogs, you’ll know I’m a fervent advocate of personalization in products and services. I strongly believe that this will not only give the consumer what they want, but also create new revenue opportunities for brands, and increase customer acquisition and loyalty.
- AI & Analytics
- Digital service innovation
- Product realisation
- Sensing

Designing a sustainable patient experience
“You mean you just want me to throw all that packaging away? There’s enough waste here to fill three trash cans!” The fact that we repeatedly get feedback like this during patient interviews these days highlights just how important the environmental impact of a product has become.
- Human factors
- Product realisation
- User Experience (UX)

Synthetic data and simulation for real-world business advantage
Today… getting your product to market first is more important than ever!!! In fact, it is vital for the survival your organisation’s future!!!
- AI & Analytics
- Product realisation
- Robotics
- Sensing