Innovation transformation

We understand the mechanics of identifying a great idea and then turning that idea into reality. Our proven approach successfully introduces radical innovation processes for our clients, time after time.

Concept generation

Process improvement

Developing breakthrough products and services requires a close alignment between an organisation’s processes, structure, systems, tools and – most importantly – its culture.

Our engineers, designers and scientists have a deep understanding of the challenges our clients face in delivering innovation. We incorporate our learnings with insight into our clients’ ‘as is’ ways of working to deliver a pragmatic approach that their teams believe in. 

Shaping

Organising for success

We not only design new processes and systems, we also have the facilitation, training and mentoring expertise to carefully manage and implement cultural as well as organisational change, such as establishing a programme management office (PMO).

We consider the level of technology control, ownership and risk our clients desire and design an approach that empowers them to deliver innovation. 

Front-end creativity

We guide and shape front-end innovation, using our knowledge of the innovation process to advise on and facilitate the creation of breakthrough products and services.

Concept generation

Innovation can manifest itself in many different ways. We combine robust generative research and technical excellence with an invigorating and pragmatic approach, to ensure only viable propositions are taken forward.

It’s a fast-paced, streamlined, highly cooperative process designed to orient innovation in the early stages, delivering a considered set of market-driven, technology-robust options for development. 

Technology scouting

We balance blue-sky creativity with market pragmatism, customer insight and scientific understanding, searching for and assessing approaches to identify not only the most exciting routes but those with the greatest probability of success.

We’re realistic about technology maturity, cutting through the hype to provide an options appraisal grounded in technical and user insight. 

Market relevance

The value of an opportunity is not just a question of technical feasibility, but also commercial viability and desirability to the user.

Our approach is flexible. We identify opportunities for a known technology where our client already understands the segment well or wishes to consider new market applications.

Equally, if a client wants to better understand the market and its stakeholders, or translate insight into technical creativity, we can help bridge the gap, ensuring market relevance and quick realisation. 

Architecture & service design

Innovation exists in services as well as products and, in an increasingly connected world, these concepts are often inseparable. Services rely on efficient interoperation between platforms, data and applications in a secure, reliable and scaleable manner.

We ensure that the end-to-end service, and the networks to deliver that service, meet industry best practice and are adaptable to changing demands and expectations.  

Experience

During more than six decades, we have amassed a wealth of multi-disciplinary expertise and a proven track record of delivering breakthrough innovation.

We deliver

We have unrivalled experience managing the innovation process and a deep understanding of our clients’ technical and operational concerns and challenges.

Our multi-disciplinary teams address both challenging consumer requirements and critical business needs, assuring continued alignment with the original ambition for the project, whilst maximising speed, innovation and likelihood of success. 

Relevance by design

We understand that system performance is only ever as valuable as the experience it delivers and have therefore developed thorough generative research and ethnography tools.

These help us define the key market differentiators that will underpin an overall user experience and design intent, allowing us to match it with the most relevant enabling technologies, be they readily available or in need of breakthrough development.  

Beyond incremental

Our processes recognise the value of ‘starting right’. Stakeholder engagement ensures this pivotal support is in place and the innovation objective is clear.

We use a structured decision making process and our proprietary tools to move our clients beyond incremental to capture and nurture step-change ideas. 

Interested in joining us?

Tech, tools & facilities

Innovation Lab

Innovation lab

Dedicated to client workshops and collaborative working, it’s an inspiring and flexible space that adapts to facilitate ideation sessions, problem-solving workshops and design strategy meetings. This is where our project teams and our clients generate concepts, identify new markets for existing technology and develop new business models.

We can help you
achieve the seemingly impossible

Case studies

Case study

Hitachi Vision Design

Future visions of a global society transformed

Hitachi radical innovation transformation

Hitachi came to us to help transform its innovation capability and shift its R&D activities towards market-driven, breakthrough innovation, drawing on our long and successful track record.  

Technology road mapping

Developing a realistic and achievable technology roadmap to deliver real end user value, for a market-leading supplier of photovoltaic panel mounting solutions.

News & insights

Press release

Cambridge Consultants announces its collaboration with MedTech Innovator, a world-leading non-profit start-up accelerator

Jul 13, 2021

Cambridge Consultants part of Capgemini, today announced its collaboration with MedTech Innovator Asia Pacific, the world’s leading non-profit accelerator of medical devices

Press release

Uncovering the next generation of design talent

Jul 16, 2019

Congratulations to Loughborough University student Rumyana Dancheva winner of the Cambridge Consultants Prize for Excellence in Consumer Health at the New Designers event in London. Her winning design is a smart autoinjector for people with diabetes, named ‘Level’.

Whitepaper

The future of vertical farming: the intelligent ecosystem

Mar 12, 2019

Vertical farming promises a step change in production density, providing significant efficiency savings with the additional benefit of improved product quality. Vertical farming also presents the only viable option for growing crops within urban environments...

  • AI & Analytics
  • Innovation management
  • Mechanical engineering
  • Robotics
  • Sensing
Montage of images depicting the Future of Ophthalmology
Vlog

Three visions for ophthalmology

Jun 7, 2023

Among the participants at Cambridge Consultants unique ophthalmology technology innovation workshop were three renowned leaders in their respective fields, Professor Robert MacLaren, Elizabeth Yeu MD and Grayson Armstrong MD. In these exclusive interviews, they share their expert insights and their aspirations for the future of ophthalmology…

  • Digital health
  • Human factors
  • Innovation management
  • Strategic advice