Direction setting

Improving our clients’ business performance by foreseeing change and taking advantage of technology

Understanding the future

Markets and technologies evolve rapidly and unpredictably. We help our clients identify opportunities to ‘build, borrow or buy’ new technologies in anticipation of future customer needs and market requirements, by creating visions of what the future might hold.

Technology strategy

Very few companies can afford to develop all relevant technologies, so tough choices need to be made. Our experienced consultants work at board level to identify the golden opportunities and find a route forward by developing an innovation portfolio or technology roadmap.

By helping our clients understand complex technical situations, we ensure their technologies deliver commercial success in rapidly evolving markets.

Opportunity identification

Business plans often fail to capture the versatility needed to manage uncertainty. Our approach enables rapid, practical decision-making by covering not only the ‘what?’ but the ‘why?’, ‘how?’, ‘when?’, ‘where?’ and ‘for whom?’.

We draw on internal and external expertise to understand markets, opportunity spaces and the competitive intensity in those spaces, complementing our clients’ in-house capabilities.

Business transformation

Business transformation is typically driven by a combination of internal, industry-related and external factors, often rooted in technology. And whilst technology-based disruption is nothing new, the speed at which new offerings have built scale has been unprecedented.

We work with our clients to ensure not only that the technology is understood but that the business model, market offerings and operations are all set up for success.

Commercial validation

Strategic technology investment decisions can be challenging, particularly when exploring unfamiliar territory. We evaluate strategies, opportunities and risks, quantify the commercial benefits and quickly iterate to assess the business case for investment.

We take a pragmatic approach to due diligence, built upon a deep understanding of market drivers and the technology landscape, developing clear action plans that cover licensing, development or acquisition.


Actionable advice

Our consultants are engineers and scientists with deep technical insight and a passion for making innovation happen. We deliver solutions, plans and approaches that are grounded in reality and appropriate to regulatory and market drivers.

Through workshops, business and market analysis, modelling and process optimisation, we provide achievable strategic advice for the entire project lifecycle or as targeted support. Most importantly, we inspire success.

Seamless integration

Having long ago recognised the importance of partnering with clients throughout their entire innovation journey, the expertise we employ as technology strategy consultants has been in existence at Cambridge Consultants for decades.

Our consulting experts are distributed throughout our organisation. This ensures that our clients’ ambition and commercial strategy are seamlessly integrated into all areas, while maximising speed to market, innovation and the likelihood of success.

Interested in joining us?

Tech, tools & facilities

Co-creation & co-working space

Co-creation & co-working space

We are highly collaborative in our approach and provide dedicated co-creation facilities where we can join forces with our client teams to address the task in hand. Creative spaces throughout our offices provide a blank canvas for ad-hoc brainstorming sessions and planned workshops, inspiring our designers in their quest to develop impactful, unique and meaningful user experiences. During the long months of the pandemic, we raised the bar for remote collaboration by exploiting dynamic virtual environments to the full. Such experiences are now just as engaging and fruitful as face-to-face sessions.

Innovation Lab

Innovation lab

Dedicated to client workshops and collaborative working, it’s an inspiring and flexible space that adapts to facilitate ideation sessions, problem-solving workshops and design strategy meetings. This is where our project teams and our clients generate concepts, identify new markets for existing technology and develop new business models.

We can help you achieve the seemingly impossible

Case studies

Case study

Wireless breakthrough for the Ocado Smart Platform

A world-first in radio design helps transform online grocery across the globe

Technology road mapping

Developing a realistic and achievable technology roadmap to deliver real end user value, for a market-leading supplier of photovoltaic panel mounting solutions.

Ofcom: review of developments in IoT

Independent analysis to inform future regulatory priorities and forecasts

News & insights

Press release

Cambridge Consultants and Iridium continue world-changing partnership as $3 billion space upgrade is completed

Jul 3, 2019

Cambridge Consultants has been Iridium’s partner developing core technology for ground-based devices and infrastructure, part of the largest technology upgrade ever to take place in space.

Open RAN Mobile World Live

Unlocking the true value of Open RAN – it's all about the RIC

May 25, 2022

Open RAN offers a huge opportunity, but to unlock the true value we must streamline the implementation of new suppliers and a disruptive technology. The good news is that a solution is in sight. The RAN intelligent controller (RIC) is the key to enabling true openness, innovation and differentiation.

Watch our webinar, with MobileWorldLive, where we highlighted the benefits that RIC platforms enable, with a focus on improved quality of experience and the creation of services that fuel new applications and revenue growth.

  • Connectivity & IoT
  • Digital security
  • Radio systems
  • Strategic advice
 regenerative agriculture and carbon capture

The World Agri-Tech Innovation Summit gets down to business on regenerative agriculture and carbon capture

Mar 30, 2022

The tangible sense of joy in being able to interact with people face-to-face at last week’s World Agri-Tech Innovation Summit soon switched to a business-like determination to confront the big issues of the day.  I had plenty of lively discussions about forward strategies as the industry comes to grips with the challenges – and vast opportunities – of doing the right thing for both business and the planet.

  • AI & Analytics
  • Sensing
  • Strategic advice
CPG innovation

The insiders’ view of what’s working in CPG innovation right now

Mar 2, 2022

It’s human nature, right? The urge to share the latest news with our peers is ingrained in all of us. It’s certainly true across the inquisitive and ever competitive consumer packaged goods industry. How did company A achieve this? How did company B make that work? What exactly is company C up to? So, when we asked for insights from a bunch of very senior innovators from some of the world’s leading CPGs – or FMCGs if you prefer – almost all were partially motivated by our promise to share the findings of our research.

  • Digital service innovation
  • Strategic advice
  • User Experience (UX)


Rethinking Materials 2022 Summary
Panel discussion

Rethinking Materials - Enhancing performance: material innovation disrupting product design

May 5, 2022
Hilton London Tower Bridge

Join us live in London on May 4-5, 2022 for two days of intelligent debate and targeted networking with business leaders from across the value chain.


Medtech Connect | Beyond COVID - investigating and innovating for the next generation

Oct 28, 2021

Medtech Connect | Beyond COVID-19 - investigating and innovating for the next generation 


Annual Precision Farming and Agriculture 4.0 Summit

Oct 14, 2021 - Oct 15, 2021
Virtual Event

Join us on October 14-15 as Simon Jordan, Head of Industrial Sensing at Cambridge Consultants presents a combination of remote sensing, modelling and new in-field sensor technologies.


DPRTE - Defence procurement and supply chain event

Oct 5, 2021
Farnborough International Exhibition and Conference Centre
Stand: 171

Connecting buyers and suppliers across the defence acquisition supply chain, DPRTE will provide a wealth of skills development, networking, collaboration and product showcase opportunities. Come and visit us at Farnborough International Exhibition Centre.