Insights

The beauty and personal care industry is undergoing a massive digital transformation as technology is rapidly changing the relationship between consumers and brands...

As major brands strive to maintain consumer relevance, innovative brands will turn to technology for a deeper understanding of their customers.

The last two years have shown an incredible game changing growth in the capabilities of machines, and automated systems. Agriculture faces a need to automate, and a push of immature technology...

What if there was a simple way to resolve two of the key issues that drives consumers to continue to demand disposable coffee cups?

Thanks to AI and smart algorithms combined with low cost sensors, giving legacy system 'smarts' is an effective way in delivering a multitude of benefits.

Experiential Sensing is a new concept from Cambridge Consultants to help brands uncover insights and trends never before possible using traditional consumer research methods.

Connected drug delivery products (Drug delivery devices with attached/incorporated capability that includes connectivity to wider digital services) continue to be a driving force in medical devices. In this whitepaper...

The ability of AI to make accurate predictions about the behaviour of complex systems, like demand and supply of energy, will be incredibly important in the transition to a zero-carbon economy.

The Apple Watch 4 moves into new territory – that of a medical device. Recognised by the FDA under the pilot of the FDA’s pre-certification program.

Looking back 12 years, what were you doing in 2006? Facebook had just opened up its social network to the world, the first iPhone had yet to be released and apps like LINE and WhatsApp hadn’t even been created...

Unmanned Aerial Vehicle’s (UAVs) look to play an elitist role in the future of agritech. However, adoption is not without challenges. Here are four key hurdles that need to be overcome. While one might think that agri-tech...

Cryptocurrencies, bitcoin and blockchain have been all over the news lately. From my mechanical engineering background, the descriptions I read online left me with a lot of questions...