Insights

Think of a product you really feel attached to – food, makeup, an electronic device, anything. What makes it feel so special? The chances are it will be the mixture of convenience, efficacy and history that creates an emotional reaction. Making you feel special. In my case...

The next generation of human/machine interaction demands as much imagination as it does innovation. As the business world searches for competitive advantage, the desire to imbue digital products and services with deeper levels of understanding... 

There’s nothing more personal than skin. Equally, there’s nothing currently more appealing to consumers than personalized products and services that truly reflect their own uniqueness. The question is, what’s stopping ...

During 2020, advanced driver assistance systems (ADAS) will continue their rise as one of the fastest growing technology segments in the automotive market. As manufacturers look to increase safety and improve the driving experience...

It is becoming ever more challenging for brands to gain and retain loyalty in a competitive market. From the methods they use to communicate with their customers to the products they are offering, here we go into detail on 8 of the current key trends which are impacting the beauty industry...

The future of non-contact monitoring: some novel devices which were presented at  CES 2020 for improving health and detecting disease conditions. Many of these were wearables; some are portable. A non-contact monitoring system developed at Cambridge Consultants is described, including a discussion of a range of areas where these technologies could be applied.

Despite working with the latest technologies, I am perfectly happy with tried and tested (for that read old!) computer hardware. In fact, I’m proud that...

One of the advantages of my role here at Cambridge Consultants is getting to swap thoughts and opinions with some of the brightest minds in the bioeconomy. Collaborating with members of the SynBioBeta network...

Until recently, beauty and tech weren’t considered complementary. But now, technology is rapidly changing the relationship between consumers and brands and is driving a massive digital transformation in the beauty and... 

Richard Hammond, Head of Synthetic Biology, discusses the advances being made in bioinnovation.

Head of AI, Tim Ensor, discusses how business can approach the challenge of deploying AI.

I've written blogs over the last couple of years on predictions for CES 2020, and sitting on the plane on the way to Las Vegas is the ideal place to carry on the tradition.